Nominated in the National Business Women's Awards
Delighted to share that I have been nominated for the National Business Women’s award in the Business Hero category.
How to make your brand cohesive across platforms - Guest post for Elodie Giuge Photography
Always a pleasure to share my branding expertise! This time I’m sharing how to make your brand cohesive across platforms, and I delve into the nitty-gritty details over on Elodie Giuges blog.
Elodie Giuge is a brilliant portrait and brand photographer based in Cambridge, UK. She helps businesses and solopreneurs tell their story visually and feel confident and equipped to show up.
How To Create An Authentic and Active Following
Pippa Akram, aka “SocialPip” is a Social Media consultant and a fabulous one at that! She shares her knowledge and expertise in such a digestible manner it’s easy (and fun) to learn, which leads me nicely to say this guest post about how to create an authentic and active following is definitely one to read, save and share….Over to you Pip…
Let’s cut to the chase, you NEED followers on social media because without them you’re basically just shouting into a void but do you really know what you should be ‘doing’ with them?…
20 ways to use your brand identity (not just your logo)
As a brand identity designer (as well as a Squarespace website designer), I help business owners bring their vision and goals to life all whilst ensuring that the designs appeal to their target audience.
What’s super important is that once the brand identity is created, and you have your “brand toolkit” in hand, you need to USE it! And that is what I’m covering in today’s article… 20 ways to use your brand identity (not just your logo).
Nominated in the Digital Woman Awards 2021
I’m super pleased to announce I’ve been nominated in the Digital Woman Awards 2021!
Business love and learnings 2020 - Year 2
Gee Wizz what a year. Year 2 in business as an agency owner.
Having taken the jump into this world I can still say I wouldn’t have it any other way. I’ve learnt a great deal about how I want to run my business, how to manage multiple clients, projects, collaborators, contractors and more, all whilst staying afloat during a global pandemic.
It’s been mental, but also mesmerising. Just like last year, I want to reflect on how the year has been so that I can celebrate the moments, see what didn’t quite go to plan and why so that I can learn from it and better myself and my business this year.
But it’s not all about me, I’m hoping by sharing my experiences I can inspire or help anyone else who is interested in bettering their own business journey…
Squarespace SEO - Optimising your images to help your SEO
Squarespace SEO is a minefield, isn’t it? Such a big task, but where to even start, especially as there are so many things to consider.
In this article, I’m going to share actionable tips that will help you to increase your SEO by optimising your images.
By the end of this article, you’ll be a whizz and within no time the images on your website will help you gain better visibility!! So let’s get cracking!... Squarespace SEO - Optimising your images to boost your SEO
Getting your website legally compliant – 3 essential tips
I’ve known Ingrid for a while now. We “hang out” in some of the same online circles. She was the first person that came to mind when I needed some “legal eyes” and advice.
I knew I wanted to have her share her expertise and help others who may be in a similar spot to me, and so it was a no brainer to ask her if she would be a guest author…
So…..today I’m sharing an article by the wonderful Ingrid Fernandez of Dec + Dash Legal Consulting - “Getting your website legally compliant – 3 essential tips”.
It’s a jam packed, super useful read, so enjoy!…
Over to you Ingrid…
How to make your Squarespace website mobile-friendly
Your website needs to be mobile and tablet friendly and respond to the device it is viewed on. This is incredibly important as more so than ever people browse the internet on their mobile devices.
Earlier this year, Statista* published “mobile accounts for approximately half of the web traffic worldwide”, coupled with Google prioritising mobile page load speed as a key metric when determining your website's search ranking, it is incredibly important that your website is mobile-friendly.
So...“How do I make this happen?” I hear you say… Well, my friend, keep reading as I’m sharing my top tips to ensure your Squarespace website is mobile-friendly...
7 web design fails you need to fix
Every website is different, just as every business is different. The needs of a website vary depending on numerous elements, for example; the audience, the business vision, the USP, the visual brand identity. But one thing that all websites have in common is that they should help the visitor take the next step, whether that be to book a call, make a purchase or to provide contact details. But there are some common mistakes or fails, that often get in the way...and so today, I’m sharing 7 web design fails you need to fix in order to provide a smooth sailing user experience for your visitors!
Speaking at Cambridge Social Media Day 2020
Cambridge Social Media Day 2020 is a 2-day online event to champion the power that social media has to connect people and grow businesses.
They are bringing industry experts directly to your desktop and giving you the opportunity to attend talks, workshops and networking events totally targeted at growing your knowledge and expertise in social media.
My session is called: “Squarespace: The right CMS for your business?” and so naturally the main focus will be on Squarespace, with key learnings and takeaways to include…
Squarespace Affiliate
I’m super pleased to announce that Krishna Solanki Designs has become a partner of the Squarespace Affiliate Program.
Why Bad Clients Are Good For Business
Bad clients. They exist in all industries, and more than likely you’ve had one if you’ve been in business long enough. Even if you haven’t been in business long, you may, unfortunately, have to deal with a bad client... One day!
But here’s the thing, bad clients are good for business!!
Don’t believe me? Keep reading as that is what I’m covering in today’s blog post.
How to make sure your photography is on-brand
Images are a powerful addition to your brand toolkit. They convey the emotion that you want your customers to feel when they interact with you; they tell stories and get messages across quicker than text, and when created consistently and beautifully they create brand trust and recognition.
Today, I’m here to share some tips to help you do the same and make sure your imagery reinforces your brand and your messages.
Squarespace: 7 v 7.1
It’s no secret that there are 2 versions of Squarespace out there right now. Squarespace 7 and Squarespace 7.1. I’ve been beavering away learning, designing and building a few sites on version 7.1 since the launch and I have all the juicy details to share with you and to help you get your head around the two different versions, including what the major differences are.
So, here goes… my overview of Squarespace 7 v 7.1 and all the things you need to know.
New Brand & Squarespace Website for ReCoVa-19
Referrals and recommendations are great, aren’t they?
That’s exactly how Andrew Halliday and Clive Minihan had come across me and my branding and Squarespace website design agency. Andrew and Clive are two of the 4 team members that founded ReCoVa-19, a software and testing solution startup that helps manage the risk of Covid-19 within the workplace and educational institutions.
5 SEO considerations for new website pages
We all know that a large part of SEO is content creation - getting that juicy, knowledgeable content out there for your target market to consume. But when it comes to getting it online where do you start? Here are my top five SEO considerations for adding fresh content to your website.
Talking all things branding on the Digital Discussions Unfiltered Podcast
I was over the moon when Lorna Scully, digital marketing coach & consultant, invited me to discuss all things branding on the Digital Discussions Unfiltered Podcast recently.
5 tips to develop your branding for your ideal audience - Guest post for Marketing Mixology
It’s been a while since I’ve written a guest post (or blog post for that matter) so it’s great to get back into the swing of writing and sharing my expertise, and all the knowledge that’s sitting up in my head!
I’ve got a few juicy posts all about branding, websites and design on the way, but before I get carried away on that, I wanted to share a recent guest blog post I have written for Jules Brim, of Marketing Mixology, where I share 5 tips to develop your branding for your ideal audience.
Business love and learnings 2019 - My first year as a small business owner in review
Wow! My first year full-time as a small business owner (or...small design agency owner) has flown by! I took the leap last year on 1st February 2019, and I haven’t looked back. I’ve learnt so much about my business, and about working with clients and other business and agency owners.
I want to reflect on how the year has been so that I can celebrate the moments, see what didn’t quite go to plan and why so that I can learn from it and better myself and my business this year. But it’s not all about me, I’m hoping by sharing my experiences I can inspire/help anyone else who is interested in starting their own business.